Google India to launch 'Namaste Digital' show on DD to empower SMBs
Published On: Wednesday, September 30, 2020 | By: Team KnowMyStock
Google India on Wednesday said that it will launch a new show in partnership with Doordarshan named as Namaste Digital as part of its new multi-pronged effort to assist small and medium-sized businesses (SMBs) steer the challenging economic environment. The "Namaste Digital" show will provide as a mass media programme for SMBs to learn about the Internet and help them grow their business, Google said. Keeping the needs of different businesses in mind, Google has also associated with Zoho and Instamojo to help small and medium businesses build a digital presence. and delivery services providers Dunzo and Swiggy to fast track the onboarding process, with both partners committing to provide additional support to small businesses to start accepting orders online and enable delivery logistics. Under the new initiative, small businesses will be able to create business websites using Zoho inventory and sell online through Zoho Commerce for free till March 31, 2021.
Today, the need to go digital is a necessity and SMBs are hard-pressed to digitize fast, Shalini Girish, customer solutions director, Google India, said.“The needs of small businesses differ across the country and we are partnering with the Industry leaders to offer more support to help small businesses go digital. In addition to providing support to go digital, Google India is also investing in efforts to scale its outreach to help small businesses learn to use digital tools in local Indian languages.
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